A study has revealed that more than two thirds of people in the West Midlands are worried about being able to afford Christmas dinner.
The research, involvuing more than 2,000 adults, was carried out by Savanta Comres on behalf of The Salvation Army.
It also found that 19% of people expect to use foodbank items as part of their festival meals, while 21% they could not afford to give their children a present this Christmas.
Major Gary Chatburn, leader of The Salvation Army churches in Hednesford and Cannock said: “Christmas should be the season of joy, not sorrow. If people can’t even afford one of the most important meals of the year, it’s a red flag that they are falling into poverty.
“We support struggling families and vulnerable individuals every Christmas but we expect that due to the cost-of-living the demand will be higher than ever. So, our officers and volunteers will be working on the frontline to help the most vulnerable, not only survive the next few months, but also have a happy and peaceful Christmas.”
In Birmingham, The Salvation Army at Snow Hill is providing emergency Christmas food hampers for those in urgent need as well as packing 1,000 toy parcels for children in need.
“Many Salvation Army buildings will be offered as a warm space to people who can’t afford to heat their homes,” Gary added. “This Christmas is set to be one of the busiest ever for us.”
People can donate to The Salvation Army’s Christmas Appeal online.