Organiser of Elementz of Couture show hoping to put Birmingham back on the fashion map

The organiser of a fashion show in Birmingham says it’s time the city was put back on the style map.

Elementz of Couture will host its second event at Rosie’s on Broad Street on November 26th.

Birmingham’s place on the fashion map was dented when the Clothes Show Live left after more than 25 years at the NEC.

But Natalie Maragh, organiser of Elementz of Couture, said she was keen to change the perceptions of fashion in the city, as well as tackling broader issues around Birmingham’s image.

Elementz of Couture

Elementz of Couture

“We wanted to create something for everyone and bring a stronger sense of positivity to what is known as the second city,” Natalie said.

“With different cities such as Liverpool and Manchester taking over at the forefront of fashion, we needed to come back with something original and this is exactly what we’ve done.”

Elementz of Couture showcases new and upcoming models from all over the West Midlands and aims to highlight all aspects of fashion, by using models from high end, plus-size, short and mature collections.

Sarah Ka's design

Sarah Ka’s design

Previous designers at the event have created their own clothing completely from scratch or customised existing items to their own standards.

Others have been recognised of recycling items, including Sarah Ka who made a dress out of plastic bags at the launch in July.

Natalie added: “With the event launching in the summer just gone, we are hoping to keep it running twice a year so that we can be expanding to gain more recognition and for other cities to become involved.

“We are also raising money and awareness for mental health charity Birmingham Mind. It is important that people purchase the tickets so the money can be offered for donation to this special charity.”

For more information and to book tickets visit www.elementzofcouture.com.

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